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https://raitgroup.com/wp-content/uploads/2020/07/customer-satisfaction-survey-rait-group.jpg960414Ir daudz lielāka iespēja, ka laimīgi klienti būs arī ir lojāli. Klientu apmierinātības pētījumi sniedz iespēju uzzināt, kas Jūsu pakalpojumu izmantotājiem patīk un ko nepieciešams uzlabot. Pētījumi visbiežāk tiek veikti divējādi – uzreiz pēc pakalpojuma sniegšanas vai ar noteiktu periodiskumu.